India Needs To Increase Its Demand For Clothing, Retailers Seize Opportunities

　　在印度，加码服装市场的需求至少增长15%。特大号服装的需求也在增长。对于服装零售商来说，这是一个大好的扩大销售的机遇。

Many clothing companies in India are trying to meet the ever expanding demand for special size clothing in the market.

Silly old pants retail, Westside and Madura clothing, and some foreign brand names, such as my size, Axara, Revolution and Straps, are trying to meet the ever expanding demand for special size clothing.

Special size brands are now available.

For Indians of special shape, it is difficult to get the right clothes.

But in the US, overweight and big clothing markets will flourish in the next five years, while demand for regular clothing is shrinking, as the proportion of obese people is increasing.

There are thousands of special size clothing stores.

Usually, overweight consumers prefer tailoring to fashion because they can choose colors, fabrics and styles.

That's why overweight clothing is not popular in India.

According to a survey, 38% of urban women are full of stature, and about 28% of men are strong.

Almost 33% of India's urban population is fat, but only a very limited number of enterprises in the market cater to the needs of these consumers.