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Shenzhen "Women'S Regional Brand" Set Sail
Recently, as an important part of the overall promotion of Shenzhen's "women's wear regional brand" in 2008, the press conference of "30 years of reform and opening up and 20 years of fashion creativity, Shenzhen women's wear regional brand series promotion project" was held in Beijing International Exhibition Center.
At this press conference, Shenzhen Garment Association highlighted the concept of "women's regional brand" in Shenzhen, trying to further enhance the overall image of Shenzhen garment industry and highlight its core competitiveness. Shen Yongfang, executive vice president and secretary-general of Shenzhen Garment Association, introduced the development overview and future plans of Shenzhen's "women's regional brands" in recent years, and made comments on the "8th China (Shenzhen) International Brand Clothing Fair" to be held on July 10-12, 2008 "2008 Shenzhen International Pregnancy, Infant and Children Industry Expo • 2008 Shenzhen International Textile Fabrics and Accessories Expo" will be explained in detail.
It is understood that the construction of a regional brand of Shenzhen women's wear and the creation of "Shenzhen City of Fashion" have received strong support from the Shenzhen Municipal Government, and the related demonstration meeting has been held previously. At present, Shenzhen fashion women's wear industry has more than 2300 enterprises and more than 1200 independent brands. Its products are popular in more than 100 large and medium-sized cities in China, and its market share has exceeded 50% in some large stores of high-end clothing in key cities in China. The proposal and deepening of the regional brand concept of Shenzhen women's wear, as well as the goal setting of Shenzhen Fashion Women's Wear City, have become the top priority of Shenzhen clothing industry, which will have a profound impact on the future positioning and development of Shenzhen clothing industry and Shenzhen city.
At this press conference, Shenzhen Garment Association highlighted the concept of "women's regional brand" in Shenzhen, trying to further enhance the overall image of Shenzhen garment industry and highlight its core competitiveness. Shen Yongfang, executive vice president and secretary-general of Shenzhen Garment Association, introduced the development overview and future plans of Shenzhen's "women's regional brands" in recent years, and made comments on the "8th China (Shenzhen) International Brand Clothing Fair" to be held on July 10-12, 2008 "2008 Shenzhen International Pregnancy, Infant and Children Industry Expo • 2008 Shenzhen International Textile Fabrics and Accessories Expo" will be explained in detail.
It is understood that the construction of a regional brand of Shenzhen women's wear and the creation of "Shenzhen City of Fashion" have received strong support from the Shenzhen Municipal Government, and the related demonstration meeting has been held previously. At present, Shenzhen fashion women's wear industry has more than 2300 enterprises and more than 1200 independent brands. Its products are popular in more than 100 large and medium-sized cities in China, and its market share has exceeded 50% in some large stores of high-end clothing in key cities in China. The proposal and deepening of the regional brand concept of Shenzhen women's wear, as well as the goal setting of Shenzhen Fashion Women's Wear City, have become the top priority of Shenzhen clothing industry, which will have a profound impact on the future positioning and development of Shenzhen clothing industry and Shenzhen city.
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