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Textile City Distributor Liaoning Office Clothing Market Operation Means Brilliant

2010/3/8 13:59:00 22

Clothing

Lin Leping, a textile producer in China, invested and developed the West China commercial and Trade City in Liaoning last year. Now the first phase has been completed, and more than 4000 shops have been opened for business.


Lin Leping, a Yueqing native of Wenzhou, has worked hard for many years in Keqiao and has gained a reputation in the textile market.

When the international financial crisis hit, Lin Leping, with its unique wisdom and enthusiasm in the market, decided to build a larger garment wholesale market in the eastern three provinces of Liaoning, Haicheng, China.


After more than a year of operation, the commercial city opened on the same day, thousands of merchants 24 hours queuing up renting, amazing.

Lin Leping's view is that, first, it benefits from precise positioning, and the market has the function of incubation. There are some commonalities between the West willow and China Textile City, which are the market of origin type, which have a foundation and a prospect.

The second is that the market and the business owners have a common idea, that is, to reduce the cost of business and to cultivate a prosperous market.


Chen Wei, director of marketing and investment department, explained that they established the concept of "water fish culture" and determined not to raise the rental price. The annual rent of 2616 yuan per square meter has won the trust of merchants.


Although the rent is almost the same as that of several upgraded editions on the Dongsheng Road of the Textile City, there is one difference: these shops are actually falling into the hands of the operators who need to operate, without the "house traders" in the middle, they are very confident of the market and almost spontaneously migrate from other places to the market.


Any market is bound to have individual housing or wait-and-see attitude, or the pfer of sub leased.

Fortunately, the market companies and merchants in advance have "Three Laws": the shops must be operated on time, and they can not "step on two boats" in the local market. The pfer of the business premises must be approved by the market company.


After all, it is a new market, and there is a process of nurturing. During the trial business of the commercial city of Xi Liu, some merchants began to wobble, and the market company imposed penalties on these merchants and confiscated shops according to the regulations, which soon attracted a large number of merchants to join.

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