Spanish Fashion Apparel Industry Weak Domestic Demand

Spanish fashion clothing industry (2009) was affected by the economic downturn, revenue decreased by 15.7%, mainly due to weak domestic demand, in the import and export trade, textile exports grew by 9.5%, clothing exports were stagnant.

In the exhibition, TheBrandery exhibitions, Feria Internacional de Moda Infantil y juvenile-FIMI, Modacalzado + Iberpiel, and Sal, and so on, compared with last year's fashion show.

Large clothing chain stores (2009) revenue growth, but revenue does not necessarily come from the Spanish market, such as Inditex group today (2010) from February 1st to June 7th revenue growth of 13%, Mango in the next 5 years will shop from 1400 to 3000, while maintaining 10 thousand square meters of Outlet, Desigual estimated revenue this year, 450 million euros, up 50% over the same period last year.

Most of the foreign apparel industry has maintained the status quo. G-star has 26 franchises in Spain, which will add new franchises. It is expected to expand to 80 franchises in 2015. Primark will grow 17% in Spain in 2009, while RiverIsland will end in Barcelona.

Asociaci n de Creadores de ModadeEspa a-Acme said that the impact of the economic crisis on the fashion design industry is similar to that of other industries. Some shops are closed down and some factories are expanding. Some designers set up shop by themselves and adopt appropriate price strategies.

Good performance, such as Madrid's AlmaAguilar and Lemoniez, and Barcelona's Ailanto, the leading designer of Custo, the famous international clothing brand Custo, has stepped up publicity and promotion with costumes during the economic downturn. The company has held show for 5 consecutive years and will continue.

Zazo&Brull, the new generation designer, thinks that the price of clothing has been greatly reduced due to the economic crisis. Some small and medium-sized manufacturers have to end their business because they can not afford to support. Zazo&Brull has changed its strategy.