Home >

Management Of Fresh Flower Shops

2010/12/21 17:01:00 78

With the opening up and economic development of society, people are no longer satisfied with the enjoyment brought by material civilization, and more people are pursuing it.

grade

Life.

The flowers shop has become the first choice for many people to start their own businesses.

The shop includes three parts: storefront rent, decoration and purchase funds.

The scale of investment depends on the opening time and store rentals. The scale is ten thousand or twenty thousand yuan, and the scale is four thousand or five thousand yuan. The skills of opening a shop mainly include familiar market, location selection, storefront layout, business strategy, flower arrangement mastery, investment risk and so on.

technology

People who haven't touched flowers have long heard that flower arranging is a door art. As a lifestyle etiquette, we just need to hold a little bag and flower arranging technology.

First of all, we need to know what flowers are, what flowers to send to people, what occasions to spend on flowers, and how to make flower baskets and flower cars.

Practice makes perfect, and it can be put into practice in more than a month.

site selection

Site selection is the key to opening flowers wholesale shop.

retail

The profit can reach 50%~80% in the flower industry, and the retail profit is enough to meet the 1 months' rent of water and electricity, staff salaries, tax expenditure and so on.

From this point of view, store locations should be selected in hospitals, hotels, photo studios or entertainment cities to avoid the impact of 6~9 month's off-season on the whole performance.

And the wholesale profit is 10%~30%, considering the expansion of wholesale and retail performance, we can choose the location of the store in the flower market wholesale Street or the flower shop more concentrated blocks.

In the peak season from September to May second, all florists and flower buyers are your customers. You will win more business due to the crowd psychology of customers shopping, large volume and low price.

At the same time, other florists are also your wholesale customers.

Renovation

The decoration of flower shops is mainly reflected in the word "flower cluster".

objective

There is only one way to do that, that is, more reflective glass, so that the store space seems to be bigger. One flower will change two branches, and a bunch of flowers will become two bundles.

Of course, in order to reflect the bright colors of the flowers, the lighting color is also very important. It is suggested that the pink light tube should be properly decorated. In addition, as a wholesale and retail shop, the front courtyard can be properly decorated, and the backyard can be used as storehouse to reduce the cost of decoration.

Decoration with glass as the material has low cost and good effect.

Stock purchase

The purchase channel is also Guan Jian of the wholesale and retail store, because the quality and price of flowers are the magic weapon for you to win the market. Finding the source of self-produced and self marketing can maximize your profit margin.

business strategy

Flowers wholesale and retail shop, one depends on the quality and price of flowers, two depends on the quality of service.

If the quality and price of flowers are checked by suppliers, it is mainly the quality of service.

You can make a promise of "free door-to-door" first, whether for wholesalers or retailers, this pre-sale service will establish a gradually expanding credit system customer base for you.

However, in the operation, we should avoid waiting for the birds to wait. No matter which city, the flower arrangement of the star rated hotels is a very good business. It is a good business to replace the flowers at 3~5 days. The cost is less than a few hundred, and a few thousand yuan. Besides, there are many wedding banquets, meetings and birthday banquets, which bring a lot of business to the invisible.