2011 Before May, Jinjiang Shoe Exports Increased By 6.16% Over The Same Period Last Year.

Learned from Jinjiang entry exit inspection and Quarantine Bureau, 1-5 months. Jinjiang A total of 173 million pairs of shoes and shoes exported, valued at $830 million, increased by 6.16% and 26.17% respectively, including 45 million pairs of shoes and shoes exported in May, 240 million US dollars in value, 14.72% and 30.12% respectively, up 15.46% and 43.16% respectively over the same period.

Although since March, Jinjiang Shoes export Jinjiang's entry and exit inspection and Quarantine Bureau believes that if we want to maintain the following development, we still have hidden worries. The responsible person believes that Jinjiang's total export shoe boots follow up orders are not optimistic. "Generally speaking, the production orders for export shoes and boots in the first half of last year were received last year, while orders for the second half were received in the first half of the year. In the first half of this year, we went to the German Dusseldorf international footwear exhibition and the 109 Canton Fair exhibitors, which reflected that the export price of shoes exported to Jinjiang increased due to factors such as increased production costs and appreciation of the renminbi. However, the price increase was not immediately accepted by foreign customers, and the export shoe enterprises could not make the purchase at a loss, so the order situation in the second half of the year was not optimistic.

In addition, the growing strength of the shoe making base in the mainland has affected the follow-up development of Jinjiang's total exports of footwear. It is reported that some shoe manufacturers in Jinjiang have shifted parts of their production lines to Longyan, Jiangxi and other places for several years, while Henan has vigorously promoted manufacturing industries in recent years. Zhoukou has been designated as the "export base for footwear industry in Henan province" by the Henan provincial government, and a series of preferential policies have attracted many coastal shoe enterprises to invest in factories. According to the relevant person in charge of Jinjiang Zhenxing shoes and Plastic Co., Ltd., frankly speaking, the shoe factory established with local cooperation does have greater advantages in terms of cost.

To this end, the Jinjiang entry-exit inspection and Quarantine Bureau suggests that footwear export enterprises in the Jinjiang area should actively design and develop new products, boldly use new materials, create their own brands, transform from extensive production to high-quality production, continuously improve the added value of products, constantly improve management level and upgrade production equipment, so as to improve production efficiency and material utilization, control production costs and improve product competitiveness. "Besides, footwear export enterprises in the Jinjiang area should also strengthen communication with foreign customers, so that foreign customers will gradually accept the price increase." The director also reminded that trade associations should play an active role in coordinating the price alliance among enterprises in the area, and guard against the vicious competition between enterprises.