Shanghai Underwear Exhibition Brings High Quality Of Life

Chasney Beauty products

Recently, on the 3 Huangpu River captain, Shanghai, there was an ingenious luxury cruise lingerie show.

At the press conference, the high-end brands at home and abroad represented Ruth, CK, VO, ETAM, PEACHJOHN, Si Wei Er, Audrey, BONLUXE, Chasney Beauty, Sang Fulan, Hao Sha, Shui Hua, Shu Fang, Hai Cui Fei Lin, Bai Lian, inuaria, UNDERLOOK, Da Ji Si and other famous brands to participate in this event.

In addition, Shanghai Jinying International Shopping Center, the Bund famous store, Huarun Times Square, Hongkong Plaza, Pacific department store, Zhengda Plaza, raffles, friendship mall, Shanghai Times Square and other department store representatives were invited to the scene of the event.

It is reported that the event is sponsored by the Shanghai lingerie Exhibition (Shanghai) Limited, and the press conference and summer summer fashion party were held by underwear enterprises, department stores, fashion and industry media.

Chasney Beauty exhibition lace luxurious fashion

In this conference and underwear show, Australia's senior underwear brand ChasneyBeauty brings Shanghai Australia women's underwear brand.

The splendid display of beautiful and luxurious sexy lace underwear fashion.

Chasney Beauty takes exquisite and elegant lace underwear as its main product.

The premium lace selected by the brand is imported from Europe (France, Switzerland, Austria and so on) and Japan. These high-end materials are essential to Europe's top fashion culture, and even in the design of evening dresses.

Chasney Beauty believes that underwear is the most intimate skin and intimate companion of women, so insist on choosing the most comfortable material, especially the so-called "lace Queen" or the most exquisite embroidery machine, real silk and satin.

Underwear adornment chooses Ollie SWAROVSKI fashion crystal, and makes its products as a masterpiece of European gorgeous visual feast.

According to the representative of Chasney Beauty, its products in the high-end underwear market are unique in its romantic fashion sense.

The brand has successfully entered the Asian market since 2002. At present, there are more than 350 sales outlets in Asia, of which more than 250 are in Japan, mainland China, Taiwan, China, Hongkong and Malaysia.

Chasney Beauty entered the Chinese mainland market at the end of 2009, and now has 4 stores in Beijing, Harbin and Hangzhou. It plans to enter Shanghai, Tianjin, Shenyang, Qingdao, Ji'nan and other markets this year.

Underwear brand high-end consumption trend intensified

According to Rio Exhibition (Shanghai) Co., Ltd., the SHANGHAI TOP BRANDLINGERIEFAIR Shanghai underwear exhibition, sponsored by the British textile industry association, is the first professional exhibition platform for high-end underwear brands in China. It will be summoned in Shanghai International Conference Center on 20-21 October.

With the improvement of people's quality of life and the awakening of consumer awareness, consumers are paying more and more attention to underwear, and the demand for underwear is getting higher and higher.

Underwear is becoming an important feature of underwear market upgrading, fashion and personalization. The demand for high-end brand underwear is increasing day by day, which has become the most urgent problem for underwear companies.

The high-end underwear brand has always been synonymous with foreign underwear brands. In recent years, with the development of domestic brands, more and more local brands are starting to go to high-end with their own characteristics.

Shanghai, which has long been known as the "shopping paradise" in the mainland, is also the leading position of fashion in China. It brings together talented people at home and abroad, whose good education, high income level and constant pursuit of quality of life have laid a solid foundation for high-end consumer market.

In addition, women groups generally have strong brand awareness and strong purchasing power, making Shanghai a landmark of fashion brands. Many high-end underwear brands have chosen Shanghai as the starting point of the Chinese market.

Conform to the rapid development of domestic underwear high-end consumer market, Shanghai underwear exhibition came into being.

Shanghai underwear exhibition offers international high-end quality business opportunities

From Li Ou company, the exhibits will cover high-end ladies underwear, men's underwear, swimsuit and home clothes at home and abroad. Foreign buyers from the United States, France, Britain, Italy, Turkey, Latvia and India will attend the meeting. Meanwhile, the organizers will also invite one or two and three line leaders of high-end stores and domestic distributors to help them develop the market and win the opportunity.

According to its disclosure, the exhibition site will take "goodbye, Shanghai" as the theme, and launch a large lingerie blockbuster with Chinese characteristics. At the same time, it will concentrate on presenting high quality trade opportunities, and will carry out a subversive creative concept of underwear visual culture for the audience.