Fast Fashion And E-Commerce Accelerate The Development Of China'S Clothing Market
According to incomplete statistics, the sales volume of China's clothing market in 2010 was 1 trillion and 259 billion 680 million yuan, an increase of 20.07% compared to 1 trillion and 49 billion 90 million yuan in 2009.
According to the statistics of National Bureau of statistics, in 2010, the finished products of garment manufacturers in China above the garment industry reached 58 billion 724 million yuan, up 20.37% from 48 billion 787 million yuan in 2009 (Note: Enterprises above Designated Size mainly refer to 5 million RMB and above).
Judging from the scale of finished products of garment enterprises above Designated Size in China, compared with the sales scale of China's clothing market, the Qing Research Center found that the concentration ratio of China's clothing market is relatively low, and small and medium-sized enterprises still occupy a certain proportion in the Chinese clothing market.
Transformation of China's garment industry is imperative
China since 2009
The labor
Rising costs, appreciation of the renminbi,
Raw material price
The fluctuation of the grid and the increase of loan interest rate have increased the operation of Chen Ben, which has affected the international competitiveness of Chinese textile enterprises.
The pressure of production cost pressure of Chinese textile and garment enterprises has made the international order pfer trend obvious.
According to data from the Ministry of industry and information, the production, export and profits of China's textile industry have increased steadily, but the rate of growth has obviously slowed down. Taking the United States as an example, in 2011 1-5, the number of garments imported from the United States dropped by 0.8%, compared with that of Vietnam, Bangladesh and Indonesia.
With the development of various new trade protection and green standards in developed countries, the extensive development of Chinese garment enterprises is becoming narrower and narrower.
There are indications that simply rely on
cheap
The era of eye-making is already in the past, and the industrial pformation of fine production and brand development is imperative.
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