The Wedding Birds Will Join Hands In The First Wenzhou Spring Festival Gala.
To enrich the spiritual and cultural life of the people of Wenzhou, and further promote Wenzhou.
characteristic
Culture, the birds in particular sponsored the first Spring Festival Gala in Wenzhou in 2012 and launched the Spring Festival Gala.
draft
Activities.
The name of "good bird" symbolizes happiness in Chinese culture, and it is easy for the public to have a sense of identity and intimacy.
Therefore, the company launched a comprehensive upgrading of brand publicity in the first half of the year, focusing on the promotion of "Hi culture", making full efforts through new advertising slogans, promotional films, micro films, official website community and official micro-blog.
Wedding bird
"Happy culture". At the same time, a series of brand activities will be organized under the online and offline activities to spread the brand idea of "joy spreading to the four seas", such as romantic Sanya collective wedding, wedding bird fashion fashion and so on.
This wedding bird specially sponsors Wenzhou Spring Festival Gala. It is hoping to use the approach that is close to the masses and promote interaction to convey happiness, create happiness, share happiness, and make more people feel happy.
Cheerful
。
"Spring Festival Gala and so on," the large-scale draft show activities are aimed at the vast majority of Wenzhou people and new Wenzhou people working in Wenzhou. There are no age or gender restrictions. The programs include vocal, quyi, instrumental music, dance, drama, magic and other forms of stage art.
Activities will be selected through the audition, preliminaries, semi-finals, finals, finally decide the top three programs, selected in 2012 Wenzhou Spring Festival Gala.
It is reported that "2012 Wenzhou Spring Festival Gala" is a cultural brand project built by Wenzhou, and will become a traditional culture.
brand
。
The organizing committee will invite CCTV hosts and famous artists to join the Spring Festival Gala.
The evening party will be staged and recorded at the Wenzhou Grand Theatre on January 17, 2012.
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