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GUCCI'S New Season Advertisement Is Inspired By Li Bingbing.

2012/4/22 16:50:00 58

GucciLi BingbingLuxury Goods

When it comes to this cooperation, Frida said, "Li Bingbing's beautiful companion has been pleasantly surprised by her inherent and uninhibited nature.

She has the optimism and talent that complement her personal style. The perfect representation of the Gucci girl is the perfect quality of her contemporary women.



Li Bingbing loves Gucci high jewellery.


Li Bingbing also said: "this cooperation with Gucci is very enjoyable.

Frida's creativity is inspiring, and I feel very honored to be able to shoot an advertisement for the symbolic achievement of Gucci.


Gucci's new blockbuster continues to spread the world's new look while continuing its classic luxury.

18 KK's high jewellery highlights the classic elegance of Gucci's classic bamboo and horse logo.

Gold, rose gold, and platinum bracelet are inlaid with diamonds and slub designs. They can not help but recall the masterpiece of Gucci masters since 1947.

At the same time, the symbol of the horse rank evolves into the 18K gold necklace and two Cocktail rings of the beautiful and sexy. The medium is decorated with a warm and bright Cognac crystal, while the trumpet is studded with dazzling Amethyst.



Li Bingbing plays the Gucci watch.


Li Bingbing also expressed three watches: the new Bamboo slub wrist watch uses natural bamboo and stainless steel materials; the Gucci 1921 leather watch is named after the year of Guccio Gucci, and another Interlocking wrist watch is decorated with brown alligator strap with rose gold double G logo.


The new series will also launch three handbags: Jackie handbags, followed by the favorite style of the first lady of the United States (Jacqueline Kenndy) and finally named her; Guccissima Leather Winter Rose Emily handbag, embellished with a sign of Jacqueline Kennedy's Velcro, full of gentle and soft charm; soft Stirrup handbag, reinterpreted the elegant retro tonality with the spur shaped clasp.



Li Bingbing also plays the Gucci new handbag.


The new advertising blockbuster will debut in the Asia Pacific region this month, especially in mainland China, Hongkong and Taiwan.

More accessories will also be launched in September 2012.


About Gucci


Founded in 1921 in Italy, Florence, Gucci is one of the world's leading luxury brands, renowned for its superior quality and Italy craftsmanship.

Gucci specializes in the design, production and distribution of luxury products, including leather goods (handbags, small leather goods and travel bags), footwear, ready-made garments, silk fabrics, timepieces and premium jewelry.

The brand's fragrance, timepiece and spectacle products are produced and sold by the world's top franchisee.

Gucci products are sold by the brand Direct stores (up to 376 in December 2011), a few special department stores and product franchised stores.

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