Fast Fashion Comes From "No Up-To-Date, Only Updated" Market Competition.

Less than P, fast fashion comes from "no up-to-date, only updated" market competition, also comes from its "first time" fast fashion service concept.

On the 2013 "a target=" _blank "href=" //www.sjfzxm.com/ "> clothing" /a "and the fabric industry chain collaboration Sharon recently, the relevant person in charge of Hangzhou Guoxin Rui Management Consulting Co., Ltd. once put forward a new marketing concept: when the fashion is coming, Keqiao fabric should also be" fast fashion ".

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< p > "as we all know, affected by the European debt crisis and the continuous weakening of the global economy, the sharp decline in exports, the fluctuation of raw material prices, the upside down of domestic and international cotton prices, and the rise of labor force have been facing unprecedented high storage pressure in the past two years."

Tong Qi Qi threw out the confusion of the current clothing enterprises, which made many owners of garment factories ponder. The inventory of the brand terminals affected the healthy operation of the entire garment industry, and even affected the fabric supply chain.

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< p > Zeng Ting said that domestic apparel enterprises have been in high demand in recent years, and pformation is imperative.

Especially in the sales mode, with the increasingly perfect network sales, the implementation of fast fashion mode has become the future development of clothing sales.

According to authoritative organizations, 55% of Chinese clothing sales will be realized through online sales. This undoubtedly enhances the power of fast fashion sales.

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< p > the pformation of clothing production and sales mode is closely related to the fabric that a garment company is stranded on "one line".

"The rise of fast fashion mode also poses new challenges to the development of fabric supply in Keqiao."

Zeng believes that fabric suppliers and manufacturers should not only maintain good cooperative relations with those large garment enterprises, but also keep a close eye on the industry trend, make advance preparations, and self perfect design team.

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