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Ningbo International Fashion Festival: The Rise Of New Fashion Brands

2013/10/31 12:59:00 23

Brand StrategyNew BrandInternational Trend

< p > October 24th, the seventeenth Ningbo international a href= "//www.sjfzxm.com/" target= "_blank" > clothing "/a" festival was opened at Ningbo International Convention and Exhibition Center, and the seventeenth Ningbo international dress "a href=" //www.sjfzxm.com/ "target=" //www.sjfzxm.com/ "dress" Expo "was opened at the same time."

The theme of this festival is "creative Ningbo and neon Orient", adhering to the tenet of "relying on industry, service industry and upgrading industry", focusing on domestic demand leading, international cooperation and industrial upgrading.

Lu Ziyue, deputy secretary of municipal Party committee, acting mayor of Ningbo, Wang Liming, director of the consumer goods industry division of the Ministry of industry and commerce, Feng Dehu, vice chairman of the China clothing association, Shi Xiaoguo, deputy director of the Standing Committee of the Municipal People's Congress, Chen Bingshui, vice chairman of the CPPCC, and so on, opened the opening ball.

The opening ceremony was chaired by Vice Mayor Chen Zhongzhao.

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< p > during the following visit.

Lu Ziyue saw "breathing shirt" in YOUNGOR exhibition area. Lu Ziyue deeply understood the material properties of products, encouraged enterprises to persist in technological innovation and expand new markets, encouraged enterprises to actively implement the < a href= "//www.sjfzxm.com/news/index_s.asp" > brand strategy < /a >, strengthened and deepened cooperation at home and abroad, vigorously expanded new channels such as e-commerce, and constantly improved the competitiveness of traditional competitive industries.

Lu Ziyue said that Ningbo is pushing ahead with the development of innovation driven development and accelerating the construction of modern international port cities. There are many opportunities for industrial investment and business cooperation.

We hope that the participants will pay more attention to Ningbo, learn more about Ningbo and invest in Ningbo.

We will serve well and provide a first-class entrepreneurial and innovative environment.

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< p > and the night before, a theme "Stockholm visual IN image - GY2013 autumn and winter new product conference" was staged in Ningbo creative boat - Pearl Hefei Plaza.

It opened the annual Ningbo International Fashion Festival.

At this clothing festival, there are as many as 15 Ningbo fashion brands including MILDTREE, MAXWIN and so on.

These brands are just the tip of the iceberg of Ningbo's clothing industry.

Over the past few years, the fashion industry of Ningbo has been advancing constantly. With the strength of internationalization and interaction with the creative design industry, a number of fashion brands have sprung up and Ningbo has been upgraded from a garment manufacturing base to a fashionable city.

"In fact, Ningbo clothing brand has been a lot, and also very active, can shoulder shoulder to Wenzhou, Fujian Jinjiang and other clothing main producing areas, Ningbo is catching up."

Zhang Xiaofeng, vice president and Secretary General of Ningbo Fashion Association, said.

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< p > ER, Mildtree, T&W, Lok Ting, GY, shell, INTREX, ONE MORE, magic fashion, GOLDEN, S2...

These are all brands created by Ningbo enterprises, and they are the brands that have started operation in the past 3 years.

Today, they also begin to climb the T stage of the Ningbo International Fashion Festival, to deduce the brand style and unique charm, and become the new force of Ningbo clothing.

The emergence of a large number of "a href=" http://cailiao.sjfzxm.com/Matertial/show/default.aspx "new brand" /a will make Ningbo full of vitality in the coming years.

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Chen Guoqiang, vice president of the China clothing association and director of the Institute of industrial economics of the China clothing association, believes that with the support of a good industrial manufacturing base, Ningbo is hopeful to rely on the fashion resources at home and abroad, and emerge a number of clothing brands with greater influence and market share, and push Ningbo towards the city of fashion publishing in China.

Ningbo's garment processing and manufacturing industry is very developed and has gained popularity and influence. Therefore, Ningbo can make use of the design resources, creative power, channel resources and brand communication agencies of Beijing, Shanghai, Guangzhou, Shenzhen and other international first-class cities, such as Milan, Paris, London and other international fashion cities, and combine them through marketing means, so as to enhance the operation level of Ningbo fashion brands, and create a number of fashion brands that are synchronized with the a href= "//www.sjfzxm.com/" international trend /a.

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