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XTEP Develops "Animation Marketing" Investment And Tens Of Millions Of Cartoons.

2014/4/2 15:09:00 44

XTEPAnimationMarketing

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< p > as one of the representative brands of children's products industry that has risen in recent years, the "XTEP children" of XTEP, a famous sports brand in China, hopes to make a contribution in the field of children's clothing. Therefore, the enterprise takes the children's recognition of cartoon characters more easily, and takes "anime marketing" as the strategic plate of brand development. Based on this, XTEP children plan to inject 30 million yuan into the animated cartoon.

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< p > as a collaborator of XTEP children's animation project, Quanzhou Kung Fu animation company invited "cat and mouse" production team and Korean Animation Company SAMG team to participate in screenwriter creation.

Eric has won the "Emmy Award" of the anime "Oscar" and the highest international honor for two times. In addition to "cat and mouse", his works "SpongeBob SquarePants" and "bear Vigny" are loved by children all over the world. SAMG is the largest professional animation company in Korea.

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< p > > according to Eric Shaw, XTEP children's animated cartoon tells the story of the protagonist, ah step and the dream elves, who form a dream vitality team, and encounter the big monster "nightmare" prank in the dream space. The task of ah Bu and AI is to do everything they can to protect the innocence and imagination of all children, to dream for children, and to create dreams for themselves.

With their joint efforts, the dream elves are rescued every day, and in the process of saving the dream elves, the friendship has been harvested and the imagination of children has been released. This theme caters to the positive cognition of parents in the new era to release the child's nature.

The animation is full of 104 episodes, 14 minutes per episode.

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< p > according to Li Zhubing, President of Kungfu animation, Eric Shaw will be the general director and chief playwright; SAMG will be the early creative idea of the animated cartoon; the top three animated directors will be involved in the mid term production for 5 consecutive years in China; meanwhile, the famous voice star team of Taiwan Mandarin version "detective Conan" and "crayon Xiao Xin" will also join the XTEP animated cartoon later stage animation dubbing.

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< p > Li Zhubing hopes that Kungfu animation will form a star lineup by integrating top and top creative teams such as writers, directors and art designers at home and abroad, creating exclusive cartoon images based on XTEP's brand culture, integrating elements such as parent-child, inspirational and humorous elements, so that this animated cartoon can become a "positive energy" domestic animation with entertainment and amusement.

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