Us High-End Department Store Nyman Markus Contracts China Business

< p > Nyman Markus will announce the withdrawal of his investment in Hongkong luxury Holding Co., Ltd.

In March 2012, Neiman Marcus Niemann Marcus announced that $28 million would be used to carry out non holding strategic investments in glamour benefits, followed by an additional $10 million fund, so that Neiman Marcus Niemann Marcus had a href= "//www.sjfzxm.com/news/index_c.asp" with a glamour benefit of less than 44% /a.

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< p > Neiman Marcus Niemann Marcus, vice president of enterprise communications Ginger Reeder, who interviewed WWD, revealed that glamour is actively seeking new capital injection. However, as a minority shareholder, Neiman Marcus Niemann Niemann did not intend to become a controlling shareholder.

"We realized that this might lead us to quit (Mei Lihui).

This is the decision of glamour.

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< p > December 7, 2012, < a href= "//www.sjfzxm.com/news/index_c.asp" > Neiman Marcus < /a > Niemann Marcus launched the Chinese e-commerce website with the help of a href= "//www.sjfzxm.com/news/index_c.asp" > charm > /a >.

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P > but only half a year after the site was online, Neiman Marcus Neiman Marcus announced a reduction of half of China's employees and moved China's warehousing function back to the group headquarters in Dallas.

It is reported that Neiman Marcus Neman Marcus has only about 24 staff members in China, who are responsible for customer service, marketing and network marketing.

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< p > Neiman Marcus Niemann Marcus's Chinese online store is still operating normally, and the order fulfillment of the website has been handled by glamour.

Ginger Reeder points out that the website has expanded the products it sells, and the group still believes that China has the potential for development.

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At the end of March last year, in order to promote Neiman Marcus Neman Marcus, the group sent a senior vice president and fashion director Ken Downing to Shanghai to make a show. Its brands included Valentino, Reed Krakoff, Alexander McQueen, Donna Donna and P 9 brands.

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Lindy Rawlinson, senior vice president of P Neiman Marcus Neiman Marcus and managing director of China online business, declined to disclose China's sales.

Lindy Rawlinson indicates significant traffic flow from two or three line cities. For this reason, Neiman Marcus Neman Marcus's next fashion event may be held in two or three cities.

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