Adidas Poaching Nike "Three Swordsmen" Set Up Design Studio In Broolyn

Compared with rival Nike, Adidas is generally considered to be not fashionable enough to keep up with the trend and is not attractive to female customers.

In order to compete with Nike, Adidas has made every effort to develop its design business.

The company excavated three designers from Nike: Denis Dekovic, Marc Dolce and Mark Miner.

The first designer is in charge of football business, the second is in charge of basketball business, and the third is footwear design. He left Adidas to join Nike in 2008.

Last week, it announced the establishment of the global design director and was held by Paul Gaudio.

The brand plan was opened in 2015 in Broolyn, New York.

And the latest trend of high street.

The design team will take a lateral approach and "explore the design guidance of the brand".

To better carry out this task, the three swordsmen from Nike will work closely with Adidas's design team at heto Olah headquarters in Bavaria, Germany, and the US Portland.

It is said that it has design rooms in Shanghai, St Paul and Tokyo.

According to reports, James Carnes, the design director responsible for professional sports business and Dirk Sch nberger, who is responsible for the design business, now report to Paul Gaudio.

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Following the joint construction of Zhejiang leno and Zhejiang heavy industries, two enterprises in Wenzhou have listed the "new three boards".

Yesterday, the Zhejiang Walda heat conduction technology Co., Ltd. and the Zhejiang joton apparel Limited by Share Ltd received the consent letter of the National SME share pfer system Co., Ltd., which agreed to sell its shares in the National SME share pfer system (that is, "new three boards").

It is reported that the Zhejiang Jordan clothing Limited by Share Ltd belongs to the Qiao Tong Group, is a large-scale clothing production enterprise which integrates science, technology and trade, and its business includes the development, production and sales of high-end suits, casual wear, shirts, neckties, and so on.

There are four modern production lines with advanced international standards, and more than 400 Jordan stores and shopping malls have been set up in more than 150 large and medium-sized cities throughout the country.

Chen Qixiang, Deputy Secretary General of the Wenzhou clothing trade association, said that Joe's clothing is one of the leading clothing enterprises in our city and has great influence in the clothing industry of our city.

Over the past 10 years, it has been focusing on the main business of clothing industry.

In the past two years, in a relatively cold market, Joe Jordan has invested heavily in increasing brand upgrading, and put forward a new idea of "enjoying love and family life", which is welcomed by consumers.

It is reported that Qiao Dun costumes are expected to be held in October this year.