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The "Matching" Operation Of University Students' Entrepreneurship

2015/6/9 18:08:00 39

EntrepreneurshipEntrepreneurshipEntrepreneurship

If you can't find the right store in your favorite location, you can try to share it with others.

In this way, not only can we save the rent, but also the two industries under the same roof can be complementary to each other if the customer attributes are identical and the products can complement each other.

Such as jewelry and clothing stores, bags and clothing stores, or underwear and clothing stores, etc., are suitable for "matching" business projects.

So, excellent.

Men's wear

What are the characteristics of store addresses?

(1)

Urban Central District

Generally speaking, this area is also a commercial center and downtown area. Its business activities are frequent and its business atmosphere is good.

Such a shop is the so-called "land of every inch of land".

(2) high density residential areas, the population of the residential areas is relatively concentrated, and the population density is relatively high.

In such areas, consumers are confused at all levels, and people of all ages and social strata have.

No matter what style or type of clothing it sells, there will be a certain customer base.

(3)

traffic

Convenient areas, convenient pportation is the first condition for consumers to shop.

Generally speaking, if there is a bus stop near the store, or the customer's walking time is 15 minutes on the pavement, it is worth considering.

(4) in the area where the market is established, it will be more conducive to the operation of clothing items, such as purchasing commodities, if they can be concentrated in the neighborhoods or blocks of their peers.

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Abroad is called "TOD" orientation, that is, the operation of shops is subject to bus routes.

Because the bus stations converge on the flow of people, the shops around it will naturally be favored.

Before investors invest in a business, they should first understand the future planning information of the city, especially the area, and the bus planning is the basic basis for their selection.

On a business street, you should choose the berth on the corner and side.

"Golden angle, silver side, grass belly" is the most popular choice in commerce.

The benefits of a commercial street are not equal, and the berths on the corner are preferred.

Because the corners of the street converge on the four corners of the people, people have to have a long standing, so the shops on the corner will bring plenty of money because of the crowd.

"Edge" means that the ends of a street are located at the ports where people enter. It is also the place where passengers who have just entered the commercial street are interested and have time and intensity to stay.

"Grass belly" refers to the middle part of the street. It is difficult for shops to operate because of dispersed passenger flow, declining interest in shopping, and lack of physical strength.

Customers walk in shops to save time and effort, often reluctant to go upstairs, so the lower floors of shops often create more profitable than other floors.

Therefore, when choosing the shop, the choice of the one or two level is more safe than the choice of three or four storey shops.

In other words, the higher level of a commercial building is inversely proportional to its economic benefits, that is, the higher the floor, the lower the sales, and the less the profit will be.

This is determined by customers' shopping habits and consumption psychology.

A certain market space has objective requirements for the combination of industry and format. Only adaptation can make operation smooth.

Generally speaking, retail businesses, catering, entertainment and repair businesses are available in existing business circles.

The need for formats depends on the diversity of the consumer group.

Therefore, before investing in shops, investors need to know these specific circumstances, and then determine the future industry and different formats of their shops, so as to make the operation targeted.

Community is the space for people to live in all the year round. Online business agents can thus provide convenience for the community businesses that are close to consumption, so that the safety and profitability of the shops will be greatly improved.

The current problem is that the occupancy rate of emerging communities is low, which makes it difficult to sustain the scale of consumption, and the scale of community business is often larger than that of the community.

However, in the long run, the prospect of community business will be better. Therefore, we should seize the favorable opportunity to ensure that shops can invest and receive long-term and stable returns.


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