Is It Difficult For Overseas Duty-Free Shops To Enter The Domestic Electricity Supplier Platform And Buy Sea?

recently Jack Ma Announced that Matsumoto Kiyo, TokyuHands, Laox tax-free, MIKIHOUSE, LOHACO network supermarket will be introduced into Tmall. The shopping list of these flagship stores has been transferred and transferred in the circle of friends, and has become "the five largest shopping shop in Japan". In fact, overseas duty-free shops are stationed in China. Online retailers The platform is no longer a rare thing. In July this year, Tmall International announced the launch of the global duty free shop. The duty free shops in South Korea and Xinluo KingPower Thailand duty-free shops took the lead.

"Duty-free shops" are the words that shoppers will hear when they hear their eyes. Cross-border electricity supplier The rapid development of foreign duty-free shops "electric shock" big business platform is no longer a rare thing.

Japan's largest cosmetics store Matsumoto Kiyoshi (songben Qing) Matsumoto Kiyo Holdings has recently opened flagship store in Tmall international. And quoted reports: "Japanese Matsumoto Kiyo holdings will launch online shopping in China and plan to open shop in Tmall international". According to this estimate, Matsumoto Kiyo Tmall flagship store opened about 1 weeks ago.

Found that Matsumoto Kiyo Tmall flagship store has attracted nearly 110 thousand of the powder, one of the most popular sales of a mask has reached more than 2000, and the day before display sales of nearly 3000 products, the day has been off shelves.

It is found that the price difference of many commodities is not large. On the day of September 14th, a Japanese tofu cream mask was quoted as an example. Its quotation at Matsumoto Kiyo Tmall flagship store was 95 yuan, while the Japanese Amazon quoted 1654 yen on that day. It was calculated at the exchange rate of the day and converted to RMB 87.7 yuan.

As a result, the shopping partners and Hai Tao's partners are not having a bad time.

　　 Many overseas duty-free shops are shocked by the domestic electricity supplier platform. Only those who travel abroad can buy.

Unlike Matsumoto Kiyo and Laox, such as duty-free shops such as South Korea's duty-free shops in Xinluo, not everyone can buy them. Only after ordering outbound air tickets can they be ordered to purchase, and the pick-up points are at the airport, that is, only those who travel to duty-free can buy them.

Perhaps it is the limitation of this condition. It is found that the sales of duty-free shops in Xinluo, South Korea are not particularly satisfactory. The reporter inquired on the day of September 14th, and the highest sales volume was a snails mask, with a total sales volume of 95. In the Matsumoto Kiyo flagship store, although it opened soon, on the day of September 14th, sales of the most popular mask had nearly 3000.

Not only Tmall, but also Jingdong. Recently, Lotte.com, a famous comprehensive shopping website in Korea, signed a strategic cooperation agreement with Jingdong group, which will become Lotte's sole exclusive partner in the next 5 years in China, and will launch the "Lotte Pavilion" on Jingdong. According to reports, the Jingdong "Lotte Pavilion" will cover all commodities and services of Lotte Department store, Lotte Mart, Lotte duty free shop and Lotte Group such as Lotte World, not limited to selling cosmetics that are popular in the Chinese market. fashion Products such as Korean specialty products will also include household appliances, daily necessities, etc., and may even expand to tourism. O2O Services and other fields.

Is it difficult to buy a small partner?

　　 Some rely on familiar customer support, and some strive to get goods from the source.

More and more consumers can buy products from overseas duty-free shops on these electronic business platforms, but at the same time, consumers have to think: is the old sea shopping and shopping day no longer difficult?

Tang Mengyao, a student studying and buying in Japan, said: "the Japanese drugstore is located in the Tmall international platform. This will have a certain impact on the original Japanese purchasing, but it will not be able to survive." The purchase of cosmetics is still very popular, because buying abroad often involves a variety of product discounts, so that consumers can buy products at cheaper prices than online flagship stores.

"Not only that, overseas purchasing is more flexible and richer in terms of goods, and most of them are regular customers." Tang Mengyao said.

Another Jiang Jie, who specializes in Korean purchasing, said: "the proportion of old customers is very high. Under the premise that the price difference between purchasing and online shopping is not large, compared with the flagship store on the electronic business platform, the old customers will be more familiar with acquaintances' purchase." Jiang Jie said that he had had many years of experience in studying in South Korea, and had a lot of experience in make-up, which prompted him to often find some small but very good cosmetics. She admitted that "overseas duty-free shops will have an impact on traditional purchasing agents in the domestic electric business platform", but she admits that "no matter it is herself or the friends who are buying on the side, the impact is not big."

Subsequently, he interviewed several businessmen who were buying and purchasing goods in Korea and Australia, and many of them said "there is not much impact."

However, when more and more imported commodities are pouring into the domestic market, both the purchasing agency and the Hai Tao have to consider the issue of profit.

Tang Mengyao said: "at present, it is often considered that when Japan has local discounts, it will make a substantial difference between the original price and freight sales." Jiang Jie disclosed that because many years ago, many of his good friends worked in some famous local companies, and they could get internal discounts. In addition, many purchasing agents would also find some local students who were practicing in corresponding companies to get a good source of cheap goods, so as to ensure profits.