By The End Of 2015, The German Electricity Supplier Will Reach 46 Billion 300 Million Euros.

Germany's 2015 electricity supplier will reach 46 billion 300 million euros, the fastest growth of FMCG.

The largest proportion of fashion products, but the growth rate slowed down, it seems that fashion and accessories products growth was significantly lower than last year's average level.

According to foreign media reports, it is expected that this year

The scale will increase by 4 billion 300 million euros. If that is the case, then the German electricity supplier will reach 46 billion 300 million euros by the end of 2015.

Although the fashion industry still accounts for a large proportion of the electricity supplier turnover, the growth is mainly from other industries, such as fast moving consumer goods.

The Instituts f r Handelsforschung in K ln ln (referred to as IFH) released a press release on its latest electricity supplier report to reveal how German Internet retailers created sales records of 42 billion euros last year.

The size of the electric business in Germany is now expected to grow by nearly 4 billion 300 million euros, which will make it up to 46 billion 300 million euros at the end of this year.

IFH commented: "although the market has grown two digit overall, and the German B2C electricity market has increased by 11% from 2013 to 2014, there are signs of market saturation in some areas."

The largest proportion of fashion products, but the growth rate slowed down.

IFH observed every category of products.

The growth of products was significantly lower than last year's average level.

IFH said: "the growth rate recorded in 2013 was nearly 15%, compared with 6.7% last year.

Although sales are still increasing, this may be a prelude to saturation. "

However, the situation is quite different in FMCG products.

Last year, fast moving consumer goods grew by 22%, jumping into the fastest growing category last year, and the growth of other latecomers was above average, like jewelry and

It has increased by 18.2%, while DIY and horticultural products have increased by 16%.

More product categories are exposed online.

IFH Kai Hudetz, general manager of Cologne, said: "the e-commerce platform has been built in Germany, and every product group that has not been affected by the digital business world has rapidly increased the online exposure of products."