Retail Headlines: Taobao Sales Calculated New Rules

Recently,

It has released the "Taobao business evaluation, sales volume calculation logic adjustment instructions", for some categories less than a certain price, the orders do not accumulate sales volume, nor does it open the terms of the evaluation entry.

It is understood that the new rules will come into effect on April 20, 2016.

The rule change involves two categories of "other customization" under the category of "personalized customization, design service, DIY" and "under the category of movie tickets, performances and sports events".

"Two categories, these two subdivision categories.

Under these two categories, orders less than 5 yuan will not be sold and the entrance of evaluation is not open.

Taobao said that the move was due to the fact that recently, a small number of sellers issued a large number of low priced goods without specific meaning under individual categories, which not only abused the limited platform resources, but also affected the efficient shopping decisions of consumers.

Taobao also pointed out that a small number of buyers were misled to buy, which accumulated improper sales and credit for sellers, and even triggered a series of paction disputes.

In order to reduce such problems and maintain a fair trading environment, Taobao adjusted the relevant provisions of sales volume and commodity evaluation.