Wu Jianmin: Uphold The "Craftsman Spirit" And Make His Own Brand.
Recently, a 2016 China clothing awards theme award ceremony named "honor hour" was held at the International Convention and Exhibition Center of Beijing Hotel. Mr. Wu Jianmin, chairman of Mr. Shu long and 13 other awards spokesmen, gathered again. 5 experts and judges were present. 30 large media jury began their debut. 13 big Awards were unveiled tonight under the fierce competition of 44 brands.
The award ceremony at the honor hour is a "costume and audio-visual feast" featuring the theme of "the world meets clothes" and the elegant and pure theme concert.
The biggest highlight of the award ceremony is the 13 top 13 winners of the last prize winning brand.
At the time of award, the award endorser presented the award for the new year's award-winning brand award. This is not only a heritage, but also a "Carnival campaign" of the apparel industry of the people's Carnival. It is also a display of the group image of a Chinese excellent original clothing brand.
At the grand ceremony held in March last year, Wu Jianmin represented the brand of Sulan's brand, the stage of honor.
Today, endorsement of the 2015 China clothing awards "the most creative Award", he said, "the media endorsed the entrepreneurial effect can really drive the development of the industry, this effect can enhance the image of an industry or brand in the minds of consumers, but for such enterprises as Su Lang's emphasis on Industrial Development, products and brands are more important than the reputation of entrepreneurs."
In his view, the entrepreneur's endorsement model for the Chinese clothing award brand is actually "old with new", because the development of China's garment industry and brand needs more people to support, and needs to carry out more in-depth interaction with consumers.
As the winner of the most creative award of the China Fashion Awards in 2015, chairman Wu Jianmin and 12 other clothing leaders were invited to be "
2016 China Fashion Awards
Spokesperson.
Together with many industry leaders who are related to the beautiful cause, they are once again standing in the spotlight. This time, they are awarded as the award spokesperson and the award-winning award to the winners. This inheritance is aimed at setting up an industry benchmark and conveying more positive energy to the society.
For the industry and enterprise innovation,
show long
Chairman Wu Jianmin said: "what is innovation and innovation is the improvement of every era for the previous era. In this process, there will be a historical subversion. All innovations come from nature. Human innovation comes from discovery, while the main body of innovation is objective existence, and human beings are more aware of it.
From a social perspective, both the national consciousness and the living conditions of ordinary people are a process of learning and improving.
In Wu Jianmin's view,
Clothing enterprise
What we need to learn is craftsman spirit. Craftsman spirit is broad, and it is a kind of extreme and excellent attitude towards its products, including enterprises.
"Shu Lang people always uphold the spirit of craftsmen, do a good job of every garment, the spirit of the craftsman is the spirit of Shu Lang, and the spirit of Shu Lang is to bring happiness to every consumer and return to the essence of the product."
After the meeting of Wu Jianmin, chairman of Shu long, he did the above statement to the reporters, and hoped that the traditional clothing enterprises or the new Internet clothing brands should develop their products according to the craftsman's spirit and look for creative points.
When it comes to the winning of the "China clothing brand annual award Innovation Award" and "the most creative award of the Chinese costume Award", Wu Jianmin and his 17 years ago, he started from scratch. The audience from the stage now has more than ten independent innovation brands on the line, two of which have won the Chinese clothing awards. This year's performance has maintained two digit growth. The growth rate of autumn and winter clothing has been as high as seventy percent. It has experienced the recovery of the Chinese economy from the micro level, and thanks to the love and support of consumers and major channels.
Looking at the past clothing awards, not only has gathered the wisdom and innovation power of the industry, but also witnessed the leap and progress of China's garment industry. "Oscar of the clothing industry" has been famous for a long time.
The first time this grand prize has tried to be a spokesperson mode and a new cross-border cooperation mode, which has aroused an excellent response in the industry. It not only promotes the cross-border alliance among industries, but also opens up a new mode of innovation cooperation between industries.
In fact, no matter what the starting point is, there is only one purpose for all innovation and cross-border activities, that is, to return to the consumer centered market, to guide technology and wisdom, and to open up a new era in the development of China's garment industry.
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