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Designer Brand Jiangnan Cloth Recently Applied To The Hkex Main Board Listing.

2016/7/12 18:20:00 54

DesignerBrandJiangnan Cloth

  

Designer

brand

Jiangnan cloth

The main sponsor of HKEx has recently been listed, and the sole sponsor is Jiayin international.

Jiangnan Buyi said that fund-raising will be used to pay for a logistics center built in Xiaoshan, Hangzhou, as well as the expansion of product categories and the general working capital of the company.

Data show that as of the 9 months ended March 31, 2016, the total revenue of the South China cloth was 1 billion 535 million yuan (the same unit), with a profit of about 213 million, an increase of about 25% compared with the same period last year, and 7 of the total revenue came from women's clothing.

 JNBY

Jiangnan Buyi is a fashion company with designer brand. It was founded in Hangzhou in 1997. At present, the company has 5 brands. Now it mainly designs, promotes and sells fashionable clothes, shoes and accessories for women, men, children and teenagers.

According to CIC data, in 2015, it accounted for the largest market share in the Chinese designer fashion industry.

Cheng Weixiong, general manager of clothing industry observers and Shanghai Liang Qi Brand Management Co., Ltd., told reporters today that when the listing became the norm, the competition pattern would have more barriers, rather than a simple product level price competition of low value, and more integrated marketing competition of brand power, product strength and store strength.

 JNBY

Cheng Weixiong believes that after the listing of the apparel enterprises, the first thing is that the wealth of the founders can be accumulated to sell and circulate in the market, but most enterprises regard listing as the end of success, and cash in too many lives.

No intention to run enterprises, so that enterprises actively upgrading and upgrading, in fact, the listing is the starting point for enterprises.

It is obvious that the concept of designer brand is not very meaningful, and the connotation of the brand is only that the designer is not far away, and the minority is not going to capitalize on the listing. The process of capitalization means high investment in the investment, which will pay more attention to the interests of the medium and short term. It will inevitably face the general consumer demand or face the embarrassing situation of many brands, resulting in the consistency of the path of too many brands. The main business is not as good as a year after the listing of the main business. The concept is more than a year. In Cheng Weixiong's view, the achievements of Jiangnan cloth dress are common.

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