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Club Monaco Crossover Success This Time Really Magnified The Trick.

2016/7/23 20:25:00 30

Club MonacoCross BoundaryBrand Strategy

The fashion brand Club Monaco, using the Noma team in Tokyo, Japan, is busy opening the gap between the temporary restaurants and stationed in this famous restaurant in Copenhagen, which has won the title of "the best restaurant in the world", and changed the famous restaurant on the harbor to guerrilla store.

Guests can come in.

Michelin-starred

To buy some shirts and sweaters before or after the Nordic cuisine is to enjoy real life.

The store is designed with a textile art device made in Brook forest region of New York and a dome tent made by hand.

A series of selection of customized store space.

Retro costumes

Home furnishings and mirrors, sterling silver candlesticks, silverware, silver photo frames, and other home furnishings full of life.

These retro items are collected from the most famous and even hidden flea markets in Morocco, Paris and London, and are popular with consumers.

Concept store sale

Club Monaco

Brand men and women, New York Strand bookstore books, Broolyn's handmade art works, Koppi Kaffe's main coffee and dessert, wine provided by Ved Straden10, and local handicraft artists, potters and chef are commissioned to make tableware and pottery for this project.

Some of these products are recognized and purchased by consumers.


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