Andrew Will Combine Fanatics To Provide MLB With The Brand Of Andrea Brand.
The popularity of NBA star Cooley.
Sports brand
Under Armour began to fight baseball field.
It is reported that this week,
Under Armour
Cooperation with Major League Baseball (MLB), from the beginning of the 2020 season, Under Armour will unite the United States.
Sports goods
Electricity supplier Fanatics provides Under Armour brand uniforms for MLB.
According to the agreement between the two sides, except for the hat that is still provided by the existing sponsor New Era, all MLB's clothing will be taken by Under Armour.
MLB's current team service provider is Nike (signed in 2009) and Majestic (2005), and its cooperation agreement will be formally terminated in 2019.
It is understood that Fanatics has been working with MLB since 2003, providing the latter with an e-commerce channel.
In addition, Fanatics partners include NFL (National Football Leagu, national rugby union), NBA (National Basketball Association, American Professional Basketball League), NHL (National National, National Hockey League), and the United States (NASCAR).
It is reported that MLB stars Bryce Harper, Clayton Kershaw and Buster Posey are spokesmen for Under Armour.
Becoming a MLB team provider is a good opportunity for Under Armour to expand its popularity in baseball.
In addition, it is understood that in all sports events in the United States, MLB is the latest organization to replace team service providers.
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