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Alphabet&U-JAR, This Is An Innovative Show That Opens Up A New Business Model.

2017/4/24 14:05:00 124

AlphabetLight ExerciseCEC

[innovation under new retail form]

New normal, new retail

Ms. Jiang Hairun, general manager of Helen, shares with us the current industry background. From the current industry situation, if we do not make revolutionary innovations, we can no longer meet the increasing aesthetic and consumption needs of consumers.

The core group of future consumption is Pan 90's parents, and the personalized demand for brand products and experience is increasingly strengthened.

On the basis of maintaining brand characteristics, we are carrying out an innovation.

The lighting of the Industrial Park rainy night has also become ambiguous.

The product is more suitable for modern young aesthetics and needs.

Alphabet&U-JAR

2017 in autumn and winter, we have added a series of light sports and cool breeze. The presentation of the new generation of shops, we launched the AI ideal imagers, paid more attention to interaction and experience, and integrated intelligence. Marketing strategy launched the concept of IP from users' perspective and made use of the Internet platform to build brand CEC (Chief Executive).

When the concept of new retailing is widely recognized, we have already gone through such a historic road of innovation for brands.

[AI you imagination]

Alphabet&U-JAR collection store

Use imagination to find joy in life, to discover and share good things.

In AI you imagine, you can see more than 1. forms of Art: the art of owl illustration, the installation of fridge and ornaments, and the 2. scenario.

Intellectualization

Interactive experience: luminous wall, soft rubber modeling car, intelligent robot, etc.

The concept of "interactive play" space increases children's interactive experience, narrowing the sense of distance with customers. The 3. props principle is "fashionable and light", a variety of material mix and match, popular combination of acrylic and wood, plus lightweight iron art to increase the sense of modeling, adding soft bag fabric to soft and processing, and the form is fashionable and convenient.

4. product line, we continue to retain Zhongda children and parentage, but also specially launched.

Kid series

More to meet the needs of customers!

Alphabet new kid series

[static reality show]

Xiao you and little love put all the fantastic fantasies around the world in the children's clothes, and put the kids in our picture frame.

Order ing

More interesting reports, please pay attention to the world clothing shoes and hats net.


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