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The Luxury Market Will Cool Down At The End Of The Year.

2017/10/23 14:06:00 167

LuxuryFashionClothing

According to the world clothing and shoe net, China's consumer market data in 8 and September should be vigilant, especially in the world.

Luxury goods

After the market rebounded sharply in the last quarter of 2016, the luxury market could rapidly cool down in the last three months of 2017.

8. In September, the growth rate of China's consumer market recorded a growth rate of 10.1% and 10.3% respectively, and the consumer prices rose 1.8% and 1.6% over the same period.

clothing

Cosmetics, gold and silver jewelry.

fashion

The growth rate of the industry is obviously weak.

In the middle of this month, the three quarter results of the world's largest luxury group, LVMH SE (MC.PA), Lu Wei Road, revealed that the group's 7-9 month fashion and leather goods sector recorded an organic growth of 12%, which was flat in the two quarter and slightly below 13% in the first quarter.

The news is encouraging the company's share price to record high, and European analysts have consistently regarded it as an optimistic sign of the market.

However, LVMH SE remains cautious. The group's chief financial officer, Jean-Jacques Guiony Guiony, said at the earnings conference that the double digit growth in the three quarter still had multiple contingencies and could not be expected to sustain high growth in the future.

On Friday, the No Agency Agency, a fashion industry research and consulting firm, released a final report on the luxury market this year. The agency said that China's economic growth, consumer spending, exchange rate and geopolitics continue to affect the luxury market. The signal series of continuing anti-corruption and the long term growth cycle of the real estate industry are still not conducive to the long-term growth of the luxury goods industry.

 Don't be blindly optimistic, the domestic luxury market will be cooled rapidly at the end of the year.

The growth rate of China's luxury goods market in the four quarter of 2017 dropped from 4% to 0-2%, No Agency said. The agency said that the growth of China's luxury goods market in the three quarter has dropped to 10.6% from 10.6% in the first half of the year.

According to No Agency, the consumption upgrade of the Chinese market has benefited some high-end consumer goods to a certain extent, but more focused on improving consumption in tourism, housing, education, culture and entertainment.

The rebound in China's luxury market began last year, mainly due to the tightening of exchange rate and foreign exchange policy. In the second half of the year, despite the relaxation of foreign investment, the personal foreign exchange policy is still strict. Therefore, it is predicted that the Chinese luxury market will only be Wen Hezeng in the last quarter.

According to the latest data released by China's National Bureau of statistics, the proportion of Chinese consumers spending on fashion consumption in China has increased slowly, and the proportion has also declined.

In the first three quarters, the per capita consumption of clothing and consumption per capita of the whole country was 890 yuan, an increase of 2.6%, accounting for 6.8% of the per capita consumption expenditure, a decrease of 30 basis points over the same period last year, of which the average per capita consumption of clothing and consumption of urban residents was 1268 yuan, while nominal growth was only 0.7%, which was the worst performing category.

Tang Xiaotang, founder of No Agency, said that the luxury industry's previous large-scale shop opening mode was turning to encourage young people to expand their consumption patterns. At present, the rapid growth of household and personal leverage in China has bought the risk for the future market.

He pointed out that the hot selling of interesting shops and the recent increase in personal consumption by Alipay flower reflect the popularity of the personal credit market.

More interesting reports, please pay attention to the world clothing shoes and hats net.

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