Li Lang 30Th Anniversary New Starting Point To Sail Again

In January 31st, Li Lang solemnly opened the glorious moment of the 30th anniversary grand ceremony in its wholly-built creative garden, the theme of which is "a new starting point".

In the 30 years, Li Lang stepped into the new era, stood at a new starting point, set up a new strategy for the layout, opened a new journey, and invited guests from government leaders, business partners, various media, senior executives, distributors and staff to gather together to witness this grand moment.

Thirty years of grinding a sword, a simple but not easy journey.

In January 31st, Li Lang solemnly opened the glorious moment of the 30th anniversary grand ceremony in its wholly-built creative garden, the theme of which is "a new starting point".

30 years, more than 10000 days and nights, Li went out of an extraordinary course of "simplicity and simplicity", stepped into the new era, stood at a new starting point, laid out a new strategy, and opened a new journey.

Founded in 1987, Li Lang has gone through a complete 30 years.

In the course of 30 years of exploration, llon pioneered the concept of "business casual" in China. It constantly developed and innovates with innovative spirit, open tolerance, sharing and dedication, and "simple but not simple" philosophy. It has developed into a national famous brand of men's clothing, which integrates design, product development, production and marketing.

As the first Chinese mainland men's wear brand listed in Hongkong, Li Lang always thought that consumers could provide products with a sense of quality, design, fashion and cost-effective, keeping up with the global fashion trend, trying to integrate cultural history and art design into the product itself, and promoting China to continue to lead the trend.

And take the banner of revitalizing the national brand as our mission.

Thirty years of documentaries, tender show of enterprise development and entrepreneur's heart

At the ceremony, the 30th anniversary NEW BEGINNING was launched. The documentary reviewed the development of the thirty years from different perspectives.

From the first sewing machine to the international design and production line, every step of Li Lang is clear and powerful.

No matter what time, what he did not forget was a beginning.

"The world is noisy again, and the heart of the craftsman must be quiet and stable."

The 30 years that Li Lang has gone through is the 30 year of struggling for business and undertaking pioneering work. It is the 30 year of building a great cause through the past and the future. It is 30 years of continuous progress in exploration.

Since the development of the company, its footprint has been spread throughout the country, which is inseparable from the leader's ambition.

Li Lang, who works hard in the field of clothing, fully trusts the staff, makes reasonable arrangements and fully empowers them, so that every employee can feel the warmth of his home and truly share the solidarity with the enterprise, thus becoming the cornerstone of his development.

And in front of the choice, the senior officials of Li Lang have shown great courage, fearless, and dare to try and make mistakes.

Serious problems arise, and bold development.

Turning more opportunities into opportunities, grasping the draught of the times and growing rapidly.

The helm of the company has kept the company constantly absorbing talents and constantly upgrading its blood cells, so that it can be exchanged for thirty years to forge ahead and stand firm in the storm of the times.

In the fierce market competition, "30 years of sharpening the sword", Li Lang ushered in a vibrant and vibrant today.

On the day of the ceremony, Wang Dongxing, chairman of the group, awarded the honorary Medal of "thank you" to more than 20 employees at the staff meeting to commend them for their conscientious and continuous innovation in their respective posts and to make important contributions to the development of the company.

As a company with a strong sense of social responsibility, he also did something in public welfare undertakings.

On the 30th anniversary occasion, the Jinjiang group established a philanthropic foundation in the city of Wang Congxing and vice chairman of the board.

With the establishment of the charitable foundation, he will pour His love and care in more public welfare undertakings, and carry out the responsibilities of employees. He will continue to create a happy and happy life for his employees and build a harmonious socialist society.

Thousand sail race "new starting point" let the world see Li

Wang Liangxing, chief executive and executive director of the group, delivered a wonderful speech at the ceremony, telling the story of the start of his career and the ups and downs in the 30 years of development.

Wang Liangxing emphasized that, until today, the development of Li Lang has never forgotten the original intention of the enterprise to make a respectable men's wear brand.

From the very beginning of a few small workshops, in the 30 years, Li Lang has made steady progress in exploring and advancing. Now it has grown steadily and has become a specimen of China's men's clothing industry.

But he did not take delight in his achievements at this stage. Instead, he put forward higher requirements and goals for the future development of enterprises.

In fact, over the past few years, the supply chain has been undergoing reform and upgrading.

Through data support, we integrate and organize quality resources, presenting good and cheap products and services to our consumers.

At the same time, he always followed the craftsman spirit from top to bottom and made clothes with the requirements of European food standards.

Compared with 5 years ago, under the premise of guaranteeing product quality, gross margin and net interest rate, the price of the brand of Lang Lang dropped by 30%, and the price of business dropped by 50%. This is still a measure that few people dare to take in the clothing industry.

It is understood that Li Lang set a new target before 2020, doubled sales profits by 2020, and exceeded the 30 billion mark in retail sales in 2025.

This goal is not a bad check, but five practical growth points from its main brand, light business, new retail, multi brand and multi series.

At the same time, Li Lang will also implement the concept of "investing in the future" and vigorously promote R & D investment, talent training and market cultivation.

And strive to create a new platform that can attract artists from all over the world to exchange life and leisure - the lure culture and creative park, attracting more talented people and creativity, and hatching out.

Take this as

The core of industrial development is for the future.

We must escort the sustainable development.

As a new era and new environment,

The clothing brand has gone through the whole thirty years, and the slogan of "new starting point" has been put forward at the beginning of the year. It has not only the mentality and the mind of all the zeros, but also the loud cry of continuous progress.

Thousand sail race, navigating the tide of the times, let the world see Li.