Secrets Of Vitoria: Trade Secrets Hidden Behind Sexy Underwear

Underwear, which is heavily coerced by fashion, can not be ignored either: it needs beautiful things that can only be seen from the body and mind. Just like the deliberate industrial power behind them, a glimpse of the angel reveals the angel's expression bravely.

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Flowing wisdom, pleated brocade metaphor is strong, flowing silk is calm and self pity, and beautiful cotton and Ma Tito is graceful.

The lingerie under the load of fashion is also not to be ignored: it requires a glimpse of the beauty of the body and mind, just as the thoughtful industrial power behind them, a glimpse of the inside, and the courage to reveal the angel's expression.

In front of a shop in Vitoria's Victoria s Secret store in London, a shyness man is playing with his cell phone to avoid the visual impact of pink lace bodice in the shop window.

Lace, pparent satin, lotus leaf, private fragrance and Body cosmetics - the body is the temple of everyone, and the luxury underwear retail shop decorated with hundreds of mirrors is the temple of women after being undressed.

Under the group photo of the super model, BA, a headset shop, is busy dealing with a group of female consumers.

The secret of Vitoria's success lies in the fact that she has pformed the lingerie purchase from the details of a tasteless life into a blockbuster top experience.

Invest in luxury stores and outsourcing, from this (light) luxury.

On the top of the list, we can see what the commercial value of underwear has reached.

According to the data provided by Ou Rui International, the total market value of the global underwear market has exceeded US $1 billion 100 million in 2014.

In the United States and Europe, the main monopolies of high-end products mainly dominate the market share of underwear, such as L Brands (holding Victoria's Secret brand), Hanes (holding Wonderbra Playtex brand), Triunmph international and Calzedonia group.

What's amazing is the British underwear.

It is still leading by the high street brand Marks&Spencer, which is dominated by low-end and cheap products, occupying 26% of the market value of British underwear.

In Asia, where the majority of brand underwear is produced, the market share of underwear market is more dispersed.

In addition to the local underwear brands, many companies take advantage of the price advantage to participate in the large-scale production of underwear in Europe and America. For example, the underwear brands Cosmo underwear Lady, which is secretly supplied to Vitoria, and Wacoal / Wacoal from Japan, are also engaged in the retail business of their own products, while they are also DKNY.

OEM produces underwear products.

It seems to be far from the chaos of fashion apparel. However, in recent years, the new trend of underwear industry and new technology have hit. At the same time, many industry benchmarks are shaken, and the whole industry is facing a shuffle.