"Internet +": The Arrival Of The Overall Competition Era Of The Textile Industry Chain

In March 2016,

The scale of the spring joint exhibition will expand again, adding another item under the flag of the China Textile Industry Federation.

Exhibition - China International Home Textiles and accessories (Chun Xia) exposition.

This is the news released by Yang Zhaohua, President of China Textile Association, in Shanghai in August 26th.

At that time, the textile industry five exhibition linkage, horizontal and vertical joint, large exhibition scale, super exhibition lineup, will provide a solid foundation for the pformation and development of China's textile industry.

In March 18th of this year, with the opening of the 2015 China Textile Industry Federation spring festival exhibition, China International Clothing and accessories fair, China international textile fabrics and accessories (Chun Xia) exposition, China International Textile yarn (Chun Xia) exhibition and China International

The fair has been established in the newly established National Convention and Exhibition Center (Shanghai) in the same sense.

Yang Zhaohua said that the Spring Textile Fair 2016 joined the Spring Fair of textile industry.

The development of the industry is of great significance, which is conducive to leading the home textile industry to change.

According to Yang Zhaohua analysis, it is the industry's appeal to make the industry chain upstream and downstream enterprises gather in the same space and time, and it is also the practical demand of enterprises.

2016 the restarting of China International Home Textiles and accessories (Chun Xia) Fair is itself another departure after the adjustment and upgrading.

Yang Zhaohua said that the restart of spring home textile exhibition is to meet the needs of different procurement season for home textile products.

For home textile products, the timing of finished home textile and home furnishing is not the same. Spring is the ordering season for finished products, and autumn is the order season for home furnishing.

Therefore, the home textile exhibition in the two spring and Autumn period is needed by the industry.

In the future, the home textile exhibition will be dominated by finished products in March, and will be dominated by cloth products in August.

The spring and autumn exhibitions can not only meet the needs of different periods, but also achieve further subdivision and more targeted, so that the business activities of exhibitors and purchasers are more smooth.

Yang Zhaohua believes that the reopening of the spring home textile exhibition is both an opportunity and a positive exploration and attempt. It will better meet the needs of different buyers and undertake different trade bridges in different market segments, and will focus more on the latest development of the industry.

At present, the textile industry has formed obvious trend characteristics, from the scale of the market and the expansion of the channel scale, to the optimization and perfection of the supply chain and value chain.

More and more enterprises are realizing that with the advent of the era of overall competition in the industry chain, the interconnection and integration of the upstream and downstream industries will become the key to win the competition in enterprises and even the whole industry.

From fiber, yarn to fabric, to clothing and home textiles, the demand for precise docking and win-win cooperation in the upstream and downstream industry chain is growing rapidly.

China International Home Textiles and accessories (Chun Xia) Fair reopened and joined the Spring Festival joint exhibition of China Textile Corporation, which not only complied with the needs of enterprise development, but also accords with the phased characteristics of the current industry development.

Joining the Spring Fair will not only enable home textile enterprises to seek better alliances for upstream and downstream enterprises, but also strive to cross border, discuss and cooperate with clothing and knitting enterprises to search for the latest and most suitable textile materials to meet the needs of consumers. It will further enrich the exhibition products and facilitate the procurement of comprehensive purchasing groups such as businessmen and buyers, attracting more attention and gathering of e-commerce, trade platforms and media.

Yang Zhaohua said that the future home textile exhibition will further improve the strategic layout, clearer positioning, marketing digitalization, management refinement, service personalization, centralized effective resources, a good platform, solid service for enterprises, and vitality for the pformation of the industry.